Roi brings over 20 years of experience in enterprise software with companies of all sizes – early stage, growth and mature corporates. Roi was Chief Strategy, Product Officer and CMO at Cybereason where he led the company from a single product to a category-leading portfolio. Prior to Cybereason, Roi was Chief Strategy, Product and CMO at Perfecto Mobile which was acquired by Perforce.

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Previously, Roi held a number of executive positions at HP Software, leading Business Development and Strategy. Roi also assisted various public and private companies as GTM advisor, creating sales qualification frameworks for sales teams and building messaging prior to IPOs.

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As part of his military service, Roi was an officer and a commander for special Ops.

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Roi is a husband, a father to 2 twin girls an Ex-Judo teacher and an archer.